How Does CDP Help Organizations to get 3X ROI _

What Is Adobe Experience Platform (AEP) Web SDK?

BackgroundIf you are an avid Adobe Experience Cloud developer/Practioner working with Adobe Analytics, Adobe Target, Adobe Campaign, etc., one widespread problem you must have encountered is the lack of a uniform way of collecting data across the solutions. Complicating things further,…

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What Types Of CDPs Are Available?

Customer data platforms are in the limelight right now for a good reason, and brands are not missing the opportunity to expand their business by taking all the advantage they can with the help of CDPs. To refresh your memory, let…

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How Does CDP Help Organizations to get 3X ROI ?

As 2022 is about to end, and 2023 will soon be upon us, more and more companies and their marketing teams will be contemplating the idea of adding customer data platforms into their tech stack. However, this will surely bring confusion…

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What is Data Warehouse?

A data warehouse is a type of data management system that is supposed to support and enable businesses in the analysis of their data and business intelligence activities. Data warehouses usually contain a tremendous amount of historical data intended to help…

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What is a Customer Data Platform (CDP)? & How does it Works

Nowadays, we are dealing with an abundance of data that companies can collect via a number of different sources and channels. But the data they have is usually scattered across several silos-platforms, databases, and systems containing the company’s data that aren’t…

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Top 10 Insurance Digital Transformation Trends to Watch Out for 2022

We are experiencing a remarkable transformation in the global insurance market. This means that you can utilize the power of digital transformation to unlock new business opportunities.You can rely on Artificial Intelligence and advanced analyticsto make more informed decisions related to…

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Key Components of Digital Transformation

Digital transformation is no longer a buzzword or a smart plan to have. It is now an absolute necessity for the sustainability of every business. Pandemic, affected business operations around the world which led many organizations to embrace digital transformation as…

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How Digital Transformation Impacts Customer Experience

Digital Transformation is changing the way companies operate. This means that you will see a drastic change in business models taking into consideration the latest technology trends. What is interesting to note here is that, it is not the companies that…

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