Both data lakes and data warehouses are widely used for storing big data. While their purpose might not seem much different, the terms data lake and data warehouse cannot be used interchangeably. Customer data platform (CDP) is also emerging to the…
Retail Experiences that turn Customers into Brand Ambassadors One of the most hotly discussed concepts in retail nowadays is ‘online customer experience’, which is evident from the enormous amount of content on the internet on how to drive traffic to your…
