By using intent, behavior, location, and preferences to shape the content, layout, offer, and timing in real time. We wire Adobe Target + MoEngage + CDP so segments and offers update continuously across web, app, and email. Expect higher CTR/CVR from dynamic hero slots, contextual CTAs, geo-aware promos, and recommendations that actually match the moment. 

 It keeps customers engaged automatically—without spamming them. Adobe Journey Optimizer and MoEngage trigger multi-channel journeys for browse/cart abandon, onboarding, upsell, win-back, and loyalty nudges. With frequency caps, suppressions, and eligibility rules, you protect margin while moving people from interest → purchase → repeat at scale. 

 We instrument journeys to find friction (drop-offs, slow steps, confusing UI), then run A/B and multivariate tests on copy, UX, offers, and checkout. Personalization and performance fixes stack into incremental revenue (small lifts, big compounding). We size tests for stat-sig, monitor lift durability, and roll out winners—no “one-and-done” experiments. 

 We unify discovery, offers, and checkout into one flow using headless/composable commerce. Pricing, inventory, and availability sync in real time; carts and loyalty work across web, app, and POS; and checkout gets the fewest clicks possible. Translation: fewer leaks, higher AOV, and a buying journey that feels inevitable. 

 Sales gets real-time intent and scoring inside the CRM, plus next-best product and outreach guidance tied to journey stage. Enablement tools deliver the right content version at the right time, so reps know who to call, when, and with what. That shortens cycles, raises win rates, and kills the “spray and pray” habit for good. 

We track revenue per session, conversion rate, AOV, add-to-cart rate, funnel velocity, upsell/retention, and LTV/CAC. Leading indicators (engagement depth, offer acceptance, checkout completion) move first; revenue follows. Focus on one high-intent journey and you’ll see meaningful gains in weeks, then scale across channels.

Deep expertise in Adobe Target, AJO, MoEngage, CDPs, and composable commerce; proven playbooks in BFSI, insurance, retail, healthcare, and mobility; a unified marketing–sales–commerce approach; and an outcome-first focus on RPS, conversion lift, and LTV. Less theater, more revenue.